This policy ensures consistency and accuracy in how the Campus at Stampede Park, its venues, and events are named and described. Upholding these naming conventions is essential to maintain sponsorship agreements, clear communication, and the professional representation of the Calgary Stampede Campus.
This policy applies to all internal and external communications involving the venues and events held at the Campus at Stampede Park. It is required for both public-facing materials and internal documents, ensuring the full and proper names of venues are used where appropriate.
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Full Name: “The Campus at/on Stampede Park.”
Alternative: “Calgary Stampede Campus.”
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In public communications, the full name of the Campus should be used initially. Once introduced, it can be shortened to "Campus" or "Stampede Campus" in the remainder of the communication.
Note: The use of "at" or "on" should be determined by the grammar of the sentence.
To honor sponsorship agreements, the full names of designated venues must be used in all public-facing materials and communication. The names should never be abbreviated or truncated.
Venue names:
Note: In informal conversation, it is acceptable to refer to "TransAlta" or "BMO," but the full venue names must be used in public or print materials.